It is a well-known fact that China is the EU's second-biggest trading partner behind the United States and that the EU is China's biggest international trading block for exports.
It is also well known that both partners at times struggle with each other’s expectations.
With a distinguished panel of business people and authors with extensive experience in both markets and the SME sector, we aim to take a deeper look at the opportunities trade and investment offer for both players. Do both sides need each other to achieve their long term strategic goals? How can stability and profitable growth be maintained while also learning from each other and respecting differences?
Find out more on the 27th of January at 11am CET in SME Connect UK’s webcast.