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Designing for a Just World: Finding Your Path to Purpose
Why are you here? Yes, you. Changing the world starts with figuring out exactly why you’re on the planet. Once you figure that out, it’s watch out, world! Join us for the next Disruptor Connection conversation as Soon Yu, award-winning author of Iconic Advantage, and Shawn Nason, Lead Disruptor @ Disruptor League, navigate the path to purpose through design. They’ll explore ways to identify your purpose, effectively incorporate it into your personal brand DNA, and reflect it in your spheres of influence. Prepare to be changed—and to change the world!

Aug 14, 2020 11:00 AM in Eastern Time (US and Canada)

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Soon Yu
Best Selling Author of Iconic Advantage
Soon Yu is an international speaker, award winning author on innovation and design and Forbes contributor who has been featured in the Wall Street Journal, Washington Post, Entrepreneur Magazine and New York Times. His book, Iconic Advantage®, challenges businesses, from Fortune 500 to venture-backed startups, to refocus their innovation priorities on building greater iconicity, and offers deeper insights on establishing timeless distinction and relevance. He regularly consults business leaders on developing meaningful Iconic Signature Elements, Iconic Brand Language (TM), Signature Moments and Signature Communication. He most recently served as the Global VP of Innovation and Officer at VF Corporation, parent organization to over 30 global apparel companies, including The North Face, Vans, Timberland, Nautica and Wrangler. While at VF, Soon created a $2 billion innovation pipeline, established 3 global innovation centers, and initiated industry-leading design best practices.
Shawn Nason
Chief Eco-System Disruptor @CEO, Disruptor League & MOFI, LLC.
What do you call an insanely creative pastor/church musician with a finance degree who ends up in the health care industry after a short jaunt into higher education? Well, we’re not really sure what YOU call that, but we call him, “Shawn.” Shawn Nason, founder and CEO of MOFI, lives his life with a commitment to make everyone he meets a part of his family. Armed with the gift of discernment, he has the uncanny ability to walk alongside people as they struggle to connect with their deepest passions and engage their most debilitating demons. He challenges the world around him to be fully present, get real, and knock down the barrier that separates the various compartments in their lives.