During this webinar we will dive into the process of Customer Relationship Management (both formal and informal processes) and talk about the cost to your organization. Additionally, we will focus on just what your CRM process should do for you and the rest of your sales team. The webinar will be led by Robin Smith from ASK-CRM. Robin is an experienced media industry veteran with more than 20 years of experience in the CRM space. He has worked with weekly publications with circulations less than 1000, daily publications with circulations greater than 100,000 and everything in between. Please join us for this valuable session to learn how to get the most of your CRM efforts.