After our first successful state of the nation on iOS 14.5 in March 2021, there was a groundswell of learning and anticipation about what’s next.
We’re now in it, and we’re back to bring industry leaders together to discuss what the state of ad targeting is right now and what’s next. Are we moving towards an aggregated view of the world or will one-to-one advertising still play a role? How can Canadian marketers navigate the patchwork landscape of conflicting policies around addressability, how will these changes affect CPMs and marketing mix modeling (MMM), and what can marketers do to prepare for future Canadian privacy legislation changes?
Listen to experts discuss all this and more at this informational webinar.