2020 has created all kinds of distractions for members. As they are fighting everyday to stay afloat in these uncertain times, many are challenged with keeping members engaged to a level where the association is seen as a huge necessity and not a cost. In this LIVE webcast, Tom Morrison, CEO of the Metal Treating Institute, and Dave Will, President of PropFuel, will unpack the key elements of building value and maximizing engagement to where it transforms your association in every department. Tom Morrison, who has over 80% of his members involved in one or more of their 13 touch points, will breakdown his key concepts called A.L.I.V.E. and Dave Will will share the keys to creating a unilateral digital conversation with your members. Member engagement solves EVERYTHING.... tune in and find out how.