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DCHA webinar-Consumer Perceptions and Animal Welfare Considerations
Animal welfare is an ever-increasing concern for our consumers. In a world where we have endless dietary options and choices, we must build consumer trust around our farming practices. Animal welfare and calf care specifically, are highly sensitive topics for consumers. We will discuss consumer insights around production animal agriculture and dive into specific future considerations for management, diet, health treatments, housing and more.

Mar 9, 2021 01:00 PM in Central Time (US and Canada)

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Dr. Marissa Hake
Director of Animal Welfare and Sustainable Farming @Fairlife, LLC
Dr. Marissa Hake is a graduate of Michigan State University where she received her Bachelor's degree in Animal Science, a Doctorate in Veterinary Medicine and a Masters in Public Health. Her interests include young-stock care and handling, on-farm protocol and culture development and animal welfare. She is passionate about communicating with consumers about modern agriculture through her personal social media accounts - @CalfVet on Facebook and @CalfVet_ on Instagram. She lives with her husband Travis and their son McCoy in NW Ohio where they cash-crop farm, raise wean-finish pigs, raise replacement heifers and beef cattle.
Dr. Zach Janssen
TechMix Bovine Technical Services Veterinarian @TechMix Global
Dr. Zach Janssen joined TechMix two years ago following 16 years in private practice in Wisconsin. Dr. Janssen is responsible for providing veterinary technical support at the farm level as well as product development and support.