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Destination Brand 22: Insights for cities and metropolitan regions

On 14 March 2023 at 10 a.m. CET, inspektour is delighted to present the first results for cities and metropolitan regions from the current Destination Brand 22 survey, which examined the profile characteristics and spontaneous associations of more than 150 destinations - including over 40 cities - in ten countries at the end of 2022.

On this day, inspektour will present first insights and developments for European cities (including for example Vienna, Hamburg, Zurich, Stockholm, Amsterdam) from our 10 Destination Brand survey countries (Germany, Austria, Switzerland, the Netherlands, France, Italy, Spain, UK, USA and / or China), for example the relevance of image factors and brand characteristics / values for a (city) travel destination decision, the general interest in city trips (also in a time comparison) as well as the current (foreign) travel intention of city travellers.

The presentation will last approx. 40-45 min.
Afterwards there will be time for your questions.
The presentation language is English.

The webinar is free of charge and we will record the event.
The link to the recording and a hand-out will be sent to all participants afterwards.

We look forward to your participation!

Mar 14, 2023 10:00 AM in Amsterdam, Berlin, Rome, Stockholm, Vienna