It seems like everyone is talking about artificial intelligence (AI), but what is it exactly? How does it apply to real estate? How does AI’s magic work behind the scenes, and what are the applications to the real estate industry? Relitix President and Founder Rob Keefe joins us for this episode of WRA 360 to discuss AI, data analytics and machine learning. While real estate has and will always be a people-based business, Rob will highlight how leveraging AI can complement your business in mind-blowing ways. Don’t miss this unique opportunity to understand this technology, see practical examples in residential and commercial real estate, and better understand future products and services based on it.
In this episode, you’ll learn about:
- AI and machine learning
- Causes behind the recent rise of AI into the mainstream
- Requirements to use these techniques
- Applications to residential real estate brokerage
About Rob Keefe
Rob has led organizations in every corner of residential real estate, including real estate brokerage, real estate development, mortgage banking, title and relocation management. He served as 2010-11 Chairman of the Wisconsin REALTORS® Association, representing the state's 14,000 REALTORS®, and also served terms as a board member of the National Association of REALTORS®.
Rob is a graduate of the U.S. Naval Academy and holds masters degrees from MIT and Woods Hole Oceanographic Institution as well as an MBA from Northwestern's Kellogg School of Management. A nine-year veteran of the U.S. Navy, Rob served as a Navy diver and explosive ordnance disposal technician.