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WAPOR July Webinar: Mixed Mode and Mixed Device Surveys: Why, When, and How
The COVID-19 pandemic changed and will go on changing survey research, in particular the data collection modes to conduct surveys. Social distancing implies limiting interviewer impact and more creative use of self-administration. Mixed mode surveys are not new but they are becoming necessary in the current situation. Especially mixed mode surveys with an online component included offer many advantages, but also challenges. One of the challenges is the use of mixed-devices (smartphone, tablet) to complete an online questionnaire.

This webinar brings together two survey researchers who are well-known specialists of the use of mixed modes and mixed devices in survey data collection. Edith de Leeuw and Anne Elevelt will present why, when, and how to use mixed mode and mixed device surveys. They will address problems that we are likely to face when using mixed mode and mixed device designs and review Current Best Practice solutions.

Jul 9, 2020 09:00 AM in Eastern Time (US and Canada)

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