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Gustavson Brand Trust Index (GBTI) Panel 2021: A COVID-19 vaccine alone will not end the pandemic and the challenges facing for brand leaders, but renewed trust will undoubtedly help
On Thursday, May 6, 2021 Dean Saul Klein, in collaboration with the Canadian Marketing Association, will host a webinar to present the results of the seventh annual GBTI as well as to compare results between the pre-COVID-19 and post-COVID-19 surveys. Dr. Saul Klein will be joined by brand leaders for a candid panel discussion on how companies can earn trust authentically in a values-based economy during the global pandemic.

Joining Dr. Klein on the panel are:
• Jonathan Fowlie, Chief External Relations Officer, Vancity
• Jeff Walker, President and CEO, CAA North & East Ontario
• Jill Schnarr, Chief Social Innovation & Communications Officer, TELUS

Attendees will have the opportunity to ask questions to the leaders and to join a virtual networking session after the panel discussion.

Note: The University of Victoria is committed to treating personal information in accordance with the Freedom of Information and Protection of Privacy Act (FIPPA) and the university’s privacy policy. The Zoom.us webinar service is hosted outside of Canada. You are encouraged to review the Zoom.us terms of service and privacy policy. By registering and / or attending the webinar, you agree to the use of Zoom.us.

If you have any questions please contact victoriaforum@uvic.ca

May 6, 2021 10:00 AM in Pacific Time (US and Canada)

Webinar is over, you cannot register now. If you have any questions, please contact Webinar host: Victoria Forum.